In a couple of blog posts from January, we shared about our commitment at Walkup, Melodia, Kelly & Schoenberger to giving back to the community. We are particularly proud of our involvement with Walk San Francisco, a nonprofit group dedicated to improving the safety of pedestrians in the city.
Among its activities, Walk San Francisco encourages people to take advantage of the health and environmental benefits of walking. Each year, it sponsors the local Walk to Work Day, which is held in April. Walkup is honored to be a Street Star Sponsor for this year's event.
Besides helping people walk for at least part of their commute, Walk San Francisco wants to make sure that everyone on foot reaches their destination safely. Its Vision Zero campaign has a goal of eliminating traffic deaths in 10 years. The campaign calls for fixing San Francisco's most dangerous locations for walkers and bicycle riders, enforcement of traffic laws, and education of drivers and other users of the road.
Pedestrian safety is a very real problem in San Francisco. In 2013, 21 pedestrians and four bicyclists were killed by negligent motorists, the highest number since 2007.
The attorneys and staff of Walkup also hope to see fatal traffic accidents become a thing of the past someday. Until then, responsible people will sometimes get killed because of negligent or dangerous drivers. Every death is a tragedy, but perhaps it will also bring us one step closer to finding ways to make every San Francisco street a safe place to walk.